A Special Letter From Jordan

Friends,

I am thrilled to announce that the official launch of Beyond Organic is now underway. The last few months have been wild—and productive. Every member of the Beyond Organic team has been working tirelessly getting our products and tools ready for launch. I want to personally thank everyone who has been involved in the process of production, design, and packaging.

As you know, Beyond Organic is a mission-driven company. We want to inspire people to achieve amazing health. We want to educate people so that they can share this powerful message. We want to give back to those who need it most. Our products may be the best of the best, but it is our mission that will truly set us apart...

The Art of Cheese

Cheese. Wonderful, delightful cheese. Americans produce and eat more cheese than any other nation. Its versatility is undeniable. A simple tray of cheese set out prior to eating transforms a meal into a party. Melted over vegetables, it turns picky children into connoisseurs. Served at the end of a meal it can elicit wonder and awe—a pre-postprandial indulgence. Yet, some cheese does disappoint. Once the providence of artisanal craftsman, cheese entered the mainstream years ago. Bricks and slices inhabit miles of space in grocery stores around the country. It is a testament to our love of cheese—any cheese—that such a sight exists. If you’ve ever had a bite of truly artisanal cheese, you know that it satisfies on a different plane than the mass produced “wall of cheese” in your local supermarket. At Beyond Organic, we don’t love cheese. We love great cheese. Our decision to craft cheese was a natural one, but it was not an easy one. A commitment to great cheese is a commitment to travelling back in time. The two most important ingredients today are the same as they were 2,000 years ago—great milk and lots of time. Mass produced cheese rarely uses either—and the proof is in the flavor.